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AI ads aren't the same

Within a week, OpenAI tested what ChatGPT users interpreted as ads in its output, but someone from OpenAI later clarified weren’t actually ads, and Google announced their ads will be going live in 2026. Many are disappointed, few are surprised. It’s widely known monthly and yearly subscriptions aren’t covering research, development, inference, and operating costs, so advertising is an obvious and logical revenue stream. Now that AI ads are upon us, let’s talk about them.

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